Avalon Features & Benefits

Content Production and Packaging

Content can be highly customized for delivery with automated packaging of metadata, videos, images and other content files for distribution to meet the requirements of each distribution outlet.

Delivery to Multiple Outlets

Distribute simultaneously to YouTube™, iTunes™, and cable operators. Avalon transcodes multiple media and metadata formats from a single source file and automates delivery to multiple outlets in each target output format. Don’t have all the metadata required? No problem. Missing data can be input before creating the packages.

Affiliate Distribution Module (ADM) Framework

Avalon supports the most popular distribution outlets through its flexible ADM framework. Telestream supports many industry standard specification formats (CableLabs, MRSS), as well as outlet-specific formats such as iTunes™ and MobiTV™.

Configurable ADMs

ADM configuration allows customers to tweak provided ADMs to adjust for unique business needs.

Custom ADMs

A .NET API is provided to implement unique packaging and metadata format requirements for new distribution location. Custom ADMs can be used and configured in the same way as default ADMs.

Customized API

Adaptation to custom workflows and navigating ever-changing format specifications is critical to business success. Avalon can be programmed through a service oriented architecture (SOA) web services API to create customized workflows to address evolving business needs. In short, it grows with you!

Customizable GUI

When distributing to a wide variety of outlets, the number of metadata elements required can explode dramatically. Agility 2G empowers users to customize values so they are only inputting data that is absolutely needed.

Centralized System Status and Logging Consoles

Status, event, error, and user interaction events are logged to a centralized utility. Administrators can access all logging data from a browser at any time to determine the overall health of the system.

Simplified Complexity

Avalon is accessible through a new web based user interface. This utility provides a simple and intuitive interface for all administration, submission, status and management tasks, which runs in Internet Explorer or Firefox browsers to provide qualified users with remote access to all systems functions.

Additional Avalon Features and Benefits include:

• Automated packaging and delivery of media products to your customers directly from your production system maximizes revenue and reduces costs by eliminating costly, slow and error-prone manual processes.
• Respond quickly to support sales to new distribution partners with customized metadata templates.
• Standard media and metadata profi les for a wide number of common distribution outlets gets content into the correct formats…fast.
• Web Services SOA API provides for customization to meet vital business requirements.
• Web interface makes the system remotely accessible from a suitable web browser.
• Extensible framework allows for easy customization of existing profiles, or creation of new profiles.