Telestream and Nativ Announce Video Integration Alliance

Partnership offers consulting and integration services to content owners and distributors, enabling increased revenue opportunities at reduced costs

Nevada City, Calif USA and London, England UK, November 20, 2006 -  Nativ, a video consulting, technology and outsourcing company, and Telestream, an industry leader in video transcoding and workflow automation solutions, today announced a partnership whereby the companies offer proven, repeatable turnkey video integration solutions tailored to customer needs. Today’s digital television and streaming media technologies offer new opportunities for content owners and distributors to increase revenues and brand awareness by repurposing content for new and emerging video platforms.  Nativ and Telestream provide the digital video expertise and systems integration needed to quickly translate these opportunities into practical solutions at competitive prices.

“The emergence of versatile video transcoding and automation technologies, such as those offered by Telestream, offer new business possibilities, including distribution across multiple platforms such as wireless and broadband, enhanced or new product offerings, and delivery to more distribution channels in more formats,” said Jon Folland, managing director at Nativ Ltd.  “We are delighted to have an agreement in place with Telestream that enables us to work with customers to cost-effectively implement these solutions.”

With combined expertise in advanced video transcoding, legacy video formats, automation, asset management, digital rights management and systems integration, Nativ and Telestream help companies grow their business while improving operational efficiency and the bottom-line. Using Telestream’s software and Nativ’s consulting, outsourcing and integration services, content owners and distributors can increase revenues and the value of their content, while minimizing costs and risks, by effortlessly repurposing content for today’s new video platforms.

“A challenge within the digital media industry has been the lack of experience in seamlessly integrating new video technologies into existing workflow infrastructures,” said George Boath, EAME business director at Telestream. “Nativ is a specialist in this field with a deep understanding of both broadband and broadcast business and technology issues. We are pleased to be partnering with Nativ to bring new integration solutions to the video marketplace.”

Applying business rules and analyses, Nativ and Telestream translate customer needs into practical solutions. They address the technical issues, including: video acquisition and ingest, cross-platform transcoding and interoperability, digital media management and storage, systems integration and workflow, middleware and service development, localization and branding for multiple distribution outlets, distribution and digital rights management. 

Nativ and Telestream have worked together in the UK to provide video integration solutions for Getty Images and Channel 4.  In these cases, Nativ provided the consulting and integration services, Telestream provided the transcoding workflow automation products, and Boxer Systems, a UK video products supplier, provided the installation services.  With the new partnership in place, Nativ and Telestream now offer these proven, repeatable turnkey video implementations to companies anywhere in the world.

For more information, contact Nativ at +44 (0) 20 7580 9488 or info@nativ.tv or visit their website at www.nativ.tv and contact Telestream at +1 530 470 1300 or info@telestream.net or visit their website at www.telestream.net.

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About Telestream (www.telestream.net)
Telestream products have set the standard with the world's leading media and entertainment companies, corporations, and government institutions for the encoding, organizing, and delivery of digital media. From plug-in components to desktop craft encoding applications to scalable enterprise-class transcoding-based workflow systems, Telestream’s solutions save users time, effort and money while increasing revenues. The company's Workgroup & Enterprise solutions and Flip4Mac digital media tools for the Mac streamline media workflows for content owners, creators, and distributors in any industry segment. Telestream and its team of video experts are based in Nevada City, California USA and in Stockholm, Sweden. The company is privately held. For more information, please visit www.telestream.net and www.flip4mac.com.

About Nativ (www.nativ.tv)
Founded in 2001, Nativ is a consulting, technology and outsourcing company specializing in the delivery of video-centric solutions. Nativ has vast experience of working with broadcasters and video content providers and a strong understanding of the convergent broadcast, telecoms and mobile sectors. Over the past years Nativ has successfully delivered a large range of video-centric business solutions for major blue chip companies – ranging from integrated IPTV and broadcast solutions to media asset management and workflow systems. Through working closely with our clients and applying thorough strategic and project planning we provide expert solutions and increased business performance in a rapidly changing marketplace. Clients include BBC, Turner Broadcasting, Getty Images, UKTV, Channel4.

 

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