Sorenson Media Chooses Telestream Flip4Mac
for Windows Media Support
Flip4Mac import and export components to provide optional Windows Media encoding and import for Sorenson Squeeze 4.1 Compression Suite for Macintosh users
Las Vegas, Nevada (NAB Show), April 18, 2005 - Telestream®, the leading provider of media encoding and delivery solutions, today announced that Sorenson Media® has selected its highly recognized Flip4MacT digital media tools for the Macintosh to provide optional Windows Media encoding and import support for the new Sorenson Squeeze® 4.1 Compression Suite Macintosh version.
"We are pleased that Sorenson Media, a recognized leader in video compression technology, has selected our Flip4Mac components to provide the much-needed Windows Media encoding and import capability for their Macintosh customers," said David Heppe, Telestream senior vice president of sales and marketing. "We're excited to extend our reach to the Sorenson Mac community and through that to also provide the solution to their Avid Mac users."
Flip4Mac WMV Studio and WMV Studio Pro from Telestream provide optional plug-in components for Sorenson Squeeze 4.1, providing Windows Media import, playback and either standard or high definition encoding for Macintosh users. Until now, viewing Windows Media files on a Mac required downloading a separate player, importing Windows Media for editing was not possible, and until the recent introduction of the Flip4Mac WMV Export Component, making Windows Media 9 files was challenging.
"Our Mac customers have been asking for WMV encoding support for a long time," said Randon Morford, Squeeze product manager for Sorenson Media. "Through the use of Telestream's Flip4Mac WMV components we're excited about Sorenson Squeeze now being the first cross-platform encoding application on the market to support Windows Media as well as many other formats."
A free trial version of Flip4Mac WMV Studio is now included with all Sorensen Media Squeeze 4.1 Compression Suite Macintosh shipments. Flip4Mac WMV Studio (US$99) and Flip4Mac WMV Studio Pro (US$179) are available for purchase directly through the trial application. Online purchase and additional product information are also available from Sorenson Media at www.sorenson.com. The integrated solution is being demonstrated at this week's NAB show in Sorenson Media booth SL1210H.
About Flip4Mac (www.flip4mac.com)
Exporting and importing media in the formats you require shouldn't be a hassle. Telestream's new flip4mac digital media tools for the Macintosh make it easy. Since its beginning in 1998, Telestream, the company that pioneered high-quality media exchange over IP networks, has recognized the vital need for seamless access to media in any format across any network - in a way that is transparent to any user's workflow. With the new flip4mac digital media tools for the Macintosh, Telestream leverages its expertise in media encoding, transcoding and digital workflows to enable an all-Macintosh workflow for media professionals.
About Telestream (www.telestream.net)
Telestream products have set the standard with the world's leading media and entertainment companies, corporations and government institutions for the encoding, organizing and delivery of digital media. Customers rely on Telestream products for convenient, cost-effective, and robust digital media access and exchange over IP networks. Telestream's automation applications and smart media organization solutions streamline workflows for broadcasters and media companies, as well as content owners and content creators in government, higher education and corporate markets. Telestream and its team of video experts are located in Nevada City, the "video valley" region of Northern California. The company is privately held.
top
