Telestream Releases LaunchT for Digital News Submission
Personal IP media delivery application for the Mac and PC reduces cost and complexity of remote news gathering
Nevada City, Calif., August 8, 2005 - Telestream, the leading provider of digital workflow automation solutions for the broadcast industry, today announced immediate availability of its latest news gathering solution. Telestream's LaunchT is a low-cost personal IP media delivery software application that enables Mac and PC-based journalists and videographers to quickly and efficiently transmit news stories from video editing laptops over any IP network. When delivered to FlipFactory® at the station, Telestream provides an important piece in today's digital news gathering system - automated media delivery all the way into newsroom systems.
"Launch is our first true cross-platform product, and we are very excited about it," said David Heppe, Telestream's senior vice president of sales and marketing. "With the proliferation of Mac and PC-based laptop field editing, the installation of Launch on these systems extends their usefulness to include automated delivery of the edited media back to the station."
With Launch, Telestream bridges the islands that exist in today's digital news workflow - from digital field acquisition tools to the digital newsroom. By combining Launch and FlipFactory, Telestream offers a fully-automated, file-based delivery solution for connecting these digital islands. Residing at the station, FlipFactory automatically ingests content from Launch, transcodes, and delivers the media files to destination systems. Telestream offers the most flexible solution, connecting any nonlinear editing system to all the leading digital newsroom systems and media servers. Outside of news, Launch is also useful for transmitting any edited material from nonlinear editing systems over IP networks.
Importantly, Launch replaces the need to transport physical media, be it tape or disk. Launch software provides for digital news acquisition, what Telestream's popular ClipMail IP delivery appliance provides for baseband video. Residing on a Windows PC or Mac OS X platform, Launch transcodes media into a choice of broadcast-quality, transport-efficient file formats. For the Mac, Launch accepts all QuickTime media types and transcodes to Windows Media 9 Series, H.264 and MPEG-4. For the PC, input formats include AVI, DV25, MPEG, and Windows Media 9 Series, while output choices include Windows Media 9 Series, MPEG, and QuickTime.
Users simply drag-and-drop or click-and-send media files from a Launch media portal for near-realtime delivery over any IP network, including WiFi connections commonly found at hotels, Internet cafes, and event sites. When combined with FlipFactory, a one-minute clip typically takes nine minutes, start to finish, to convert and deliver from an editing laptop located at a Wi-Fi hotspot to a station's newsroom system.
Telestream's exclusive HyperLaunchT media delivery protocol, included with Launch, enhances throughput by facilitating robust transport and better utilization of a variety of network connections. HyperLaunch features include resumption of interrupted transfers, encryption for security on PC systems, and incoming file transfer management.
A free trial version of the LaunchT software is now available for download at www.telestream.net . List price is US$495. Launch is available for immediate purchase through Telestream's worldwide sales distribution network. Launch will be demonstrated in a news workflow at the upcoming IBC convention in Amsterdam, September 9-13, 2005 in Telestream Stand 7.831.
A high-resolution Launch image is available for immediate download at http://www.telestream.net/news/presskit.htm - or available upon request.
About Telestream (www.telestream.net)
Telestream products have set the standard with the world's leading media and entertainment companies, corporations and government institutions for the encoding, organizing and delivery of digital media. Customers rely on Telestream products for convenient, cost-effective, and robust digital media access and exchange over IP networks. Telestream's automation applications and smart media organization solutions streamline workflows for broadcasters and media companies, as well as content owners and content creators in government, higher education and corporate markets. Telestream and its team of video experts are located in Nevada City , the "video valley" region of Northern California . The company is privately held.
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